Today’s Category: Miscellaneous Five Ways to Inspire a Culture for Content Marketing “Culture eats strategy for breakfast.” That’s a quote credible sources attribute to Peter Drucker. I’ve come to realize companies tend to fall into one of three culture camps: Those who believe in culture, those who don’t, and those who pay lip service to [...]
- The Issue
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Content is the cornerstone of the Internet. Providing foundation and value for all online platforms, fresh content proves to be the most effective way to drive traffic and maximum online exposure. The problem for publishers and marketers is creating enough high-quality content to really maximize visitor attraction and engagement.
Creating a high volume of quality content is not always cheap or easy for a business or small team. That is why CopyPress employs the strategy of Crowdsourcing. By using a large team of skilled and trained creatives, we are able to produce high volumes of product while maintaining high levels of quality all in a cost effective way.
All marketers, publishers, and creatives should have the opportunity to grow to their highest potential. At CopyPress, our goal is to help both sides of the content industry bloom. Our Content Life Cycle provides both content creators and publishers with the training, software, and products needed to build and exponentially expand their online outreach.