Archive - 2016

1
Creative Spotlight: How to Fact Check Like a Pro
2
Do You Perform a Website Content Audit?
3
Community Spotlight: How to Stay Professional in a Faceless Society
4
The Benefits of Gated Content
5
Creative Spotlight: Why Copywriting Will Make You More Creative
6
8 Tips to Improve your Content in 2017
7
Creative Spotlight: 5 Writing Tools to Maximize the Impact of Your Content
8
6 Ways to Get Started With Influencer Marketing
9
Creative Spotlight: 6 Ways to Market Yourself as a Freelance Writer
10
The Future of Marketing With Augmented Reality

Creative Spotlight: How to Fact Check Like a Pro

The media is currently engaged in a cycle of self-flagellation caused by political coverage and social media’s propensity to propagate. Whether you didn’t bother to vote or mainlined sites like[…]

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Do You Perform a Website Content Audit?

Many companies publish content to their websites, then never look at it again. They just keep publishing more information, oblivious to the pages and pages that already exist out there.[…]

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Community Spotlight: How to Stay Professional in a Faceless Society

Carrying on conversations via text on a screen can sometimes lead to inappropriate communication with coworkers. Following these simple tips ensure your feelance job offerings don’t dwindle because of a[…]

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The Benefits of Gated Content

Gated content, or material that website visitors can access only by filling in a contact form, adds an entirely new dimension to your website. While few content marketers restrict access[…]

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Creative Spotlight: Why Copywriting Will Make You More Creative

If you’ve ever thought about getting into the copywriting world, but are worried that it might be creatively dry, it’s time to reconsider that idea. Many authors or other creative[…]

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8 Tips to Improve your Content in 2017

We’re down to the 2016 wire, which means it’s time to start thinking about how to improve your content in 2017. What goals do you want to reach over the[…]

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Creative Spotlight: 5 Writing Tools to Maximize the Impact of Your Content

Some people might like to think that writing happens organically. It sure would be nice if we could just sit down in front of the blank page and get paid[…]

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6 Ways to Get Started With Influencer Marketing

The idea behind influencer marketing is nothing new. People have always looked to trusted friends and acquaintances for recommendations. In the digital age, the concept of asking a close comrade[…]

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Creative Spotlight: 6 Ways to Market Yourself as a Freelance Writer

Writers, by our very nature, tend to be slightly introverted. We work alone for hours at a time, often in near silence. The solitude we create for ourselves gives us[…]

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The Future of Marketing With Augmented Reality

By integrating digital images with a view of the real world, augmented reality (AR) changes users’ experience in real time. Discover some of the benefits of this growing technology, and[…]

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