An Inside Look at Flipkey’s Approach to Content Strategy and Development

Episode # 13

Matthew Moretti  from Flipkey (a Tripadvisor brand), joined us to explain and point out how Flipkey and other Tripadvisor brands approach content strategy.  Tripadvisor is THE monolith in the travel space due to their exceptional approach to content, so this is a can’t miss episode.

We also discuss the Red Sox being terrible, the Panda getting caught liking stuff on the can, Inside Out’s likelihood to make me a weepy mess, and how Twitter is changing its approach to its stream.

About the author

Dave Snyder

Dave began his career online as a well respected Internet Marketing Consultant. He has spoken around the world on the topics of search marketing and social media, and has consulted for some of the worlds largest companies on the topics. He has also been an educator and writer in past careers.

Dave’s passion shifted from a purely marketing focus as he worked with more and more entrepreneurs to build profitable companies, to the creation, construction, and management of startups. This passion was the inspiration behind SteelCast.