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7 Lies You Tell Your Editor

Managing an editorial staff is often like being a teacher. You work with your “students” and guide their writing to get better, but ...
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    We’re Now Arriving at Terminal Samsung Galaxy S5

    Don’t worry, Google crawlers. That wasn’t a half-baked effort to stuff keywords into the title of my article. This isn’t a low-quality ...
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      Should Your Blog Have a Forward-Facing Editorial Calendar?

      One of the most reliable tools that publishers swear by is the editorial calendar. It helps us post our content regularly, lets us know ...
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        Who Do You Blame for Fake Hotel Reviews?

        Have you caught the most recent Hotels.com ad yet? The commercial is only somewhat interesting, but there’s an important tagline at the ...
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          If You Can’t Diversify Your Content, Diversify the Length

          Anyone who follows major content marketing and social media blogs has read about the importance of diversifying content. “People learn ...
          1. Sai@IndiaTalks: Killer post mate, I just got new inspiration to pu ...
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          Native Advertising has Infiltrated the Comments Section

          We’ve all but accepted that we’re entering the era of paid reach on Facebook and that our brands need to pay if they want to be ...
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            Hand Off Social Media to Your Customer Service Department

            As social media evolves, it’s starting to seep into other departments. No longer are the Twitter and Facebook accounts run by a lone ...
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              Brands Will Support Whatever Political Agendas Increase Sales

              Earlier this week we looked at Guido Barilla’s anti-gay comments and the immediate responses by Buitoni and Bertolli. Unlike J.C. ...
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                Rising Posts and the Weekly CopyPressed Newsletter

                Each Friday we send out a weekly newsletter that features an exclusive article that can’t be found on the blog. Here’s the article that ...
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                  Anti-Gay Comments: A Tale of Two Opportunists

                  Update: Brendan Eich stepped down shortly after writing this, Mozilla issued and apology to all offended parties.  When Thorsten Heins ...
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