Author - Laura College

1
Creating a Diverse Content Marketing Strategy
2
Do You Perform a Website Content Audit?
3
8 Tips to Improve your Content in 2017
4
8 Tips To Get Your Infographics Shared
5
How To Make Your Content Marketing Budget Effective
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Why Mobile Video Should Be Included in Your Content Marketing Strategy
7
Start 2017 Budgeting For Content Marketing Now
8
7 Ways to Utilize Infographics In Your Content Marketing Strategy
9
Exploring the Various Infographic Types
10
How to Create Customer Case Studies

Creating a Diverse Content Marketing Strategy

Back in the good old days, blogging served as the primary vehicle for content marketing. That ship has sailed. Now you need a more diverse content marketing strategy if you[…]

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Do You Perform a Website Content Audit?

Many companies publish content to their websites, then never look at it again. They just keep publishing more information, oblivious to the pages and pages that already exist out there.[…]

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8 Tips to Improve your Content in 2017

We’re down to the 2016 wire, which means it’s time to start thinking about how to improve your content in 2017. What goals do you want to reach over the[…]

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8 Tips To Get Your Infographics Shared

Even though you’ve created a compelling and informative infographic, your work is not yet complete. If you don’t find ways to get your infographics shared, your beautiful creation will never[…]

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How To Make Your Content Marketing Budget Effective

When it comes to content production, your budget can make or break your success. If you spend too much on your content marketing, you could put your business in serious[…]

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Why Mobile Video Should Be Included in Your Content Marketing Strategy

Whether you’re producing video for entertainment, education, or advertising, the footage must render perfectly on mobile devices, from the smallest smartphones to the largest tablets. If you’re not creating video[…]

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Start 2017 Budgeting For Content Marketing Now

The year is more than half over, which means that 2017 looms just around the corner. If you’re not budgeting for content marketing spend next year, you’re behind the eight[…]

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7 Ways to Utilize Infographics In Your Content Marketing Strategy

Infographics have created quite a buzz in the content marketing sphere, and for good reason. They combine two compelling mediums — text and illustrations — to not only engage your[…]

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Exploring the Various Infographic Types

After you’ve decided to supplement your content marketing with an infographic, you must decide what information you want to convey and how best to deliver that information. The type of[…]

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How to Create Customer Case Studies

Case studies don’t sound like the sexiest facet of content marketing, but they can be invaluable when it comes to social proof. Think of a case study as the before[…]

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