In case you haven’t heard, CopyPress is hiring in our fast growing Connections department. Read on to find out why being a CopyPresser is the bee’s knees. What does it take to be a CopyPresser? Hard Work This is pretty much a given. In our connections department if you cannot hit your required output this [...]
Spring Cleaning: Content Marketing Edition
April 16, 2013 By
It’s that time of year again where we break out the cleaning supplies to mop, dust and cover every nook and cranny with cleaner. That’s right, spring cleaning has arrived in homes all over the world. I don’t know about you, but cleaning and reworking the home isn’t my favorite thing to do… but once it’s done [...]
Implementing Style Guides in Connections
March 6, 2013 By
Just like our content clients, our connections clients are after specific requirements and standards in every connection we build. In order to fulfill the client’s desires and have our connectors know the ins and outs of a particular campaign, style guides must be present. Raubi did a great job highlighting the ways to create style [...]
How to Determine A Blog’s Audience Demographics
January 30, 2013 By
Audience: a regular public that manifests interest, support, enthusiasm, or the like; a following. Hopefully if you own a blog, you have a very strong audience. An audience is something all bloggers constantly work and strive to build. When we are building connections with websites, we need answers to a variety of questions: who is [...]
Analyzing Content and Connections for Quality Control
December 20, 2012 By
At CopyPress, we are highly aware that high quality takes time, especially when it comes to connections. In the connections portion of the content life cycle we really focus on quality of the content we’re writing, the quality of the sites we’re posting on, and the amount of quality engagement after the post. All three of these [...]
How to Find Information on Potential Hires & Contractors Before You Commit
November 20, 2012 By
When you’re shopping around for a new employee or vendor, it’s challenging to assess whether or not someone will mesh well with yourself and your current staff. Fortunately, today’s technology provides numerous information platforms for finding any information you may need. No longer do you have to study a resume or “about us” vendor page. [...]
How CopyPress Maintains High Volume Outreach Campaigns
November 7, 2012 By
Anyone who has ever worked on an outreach campaign knows the amount of work and steps that go into getting that one article published. At CopyPress, our volume of outreach continued to grow this year and with the expansion of campaign orders came the increase in the quantity of google docs, excel sheets, color-coding madness [...]
Identifying & Avoiding Toxic Blogs
October 25, 2012 By
181,000,000. This is the rough number of blogs in the world tracked by NM Incite at the end of 2011. That’s a pretty big number. This number can be pretty overwhelming for bloggers trying to guest post on sites. Where do they start? At CopyPress, we don’t just guest post on any of these 181,000,000 [...]
Why Guest Blogging Isn’t Going to Kill You
October 10, 2012 By
Yes, that’s right; guest blogging is far from a threat of killing you, in fact it is the polar opposite. Don’t believe me? Read on to see why a good guest blogging strategy has the power to bring you to life. Increased Traffic There’s no denying it, guest blogging will generate instant traffic to your [...]
Connect with Bloggers Using Social Media
September 26, 2012 By
Social media is more than just an outlet to share your latest life development. There are so many ways you can utilize social media to your own greater good, especially when creating connections with bloggers. If approached the right way, social media has the opportunity to be more personable than any other form of communication. [...]
