Category - Content Marketing

1
The Importance of Using Testimonials
2
How to Populate a Blog the Right Way
3
Disruptive Marketing: What is It?
4
What Social Media Platform Fits for You?
5
Why Your Freelance Writer Needs a Brand Guide
6
How to Improve Your Content Marketing with Data
7
Having a Successful Conference as a Vendor
8
5 Crucial Tips for A/B Testing Your Copywriting
9
Updating Your Editorial Calendar
10
3 Things Freelancers Need to Know about Your Audience

The Importance of Using Testimonials

No matter where your customers are in your sales funnel, you need reliable tactics to guide them along to the next step. While expertly designed landing pages, well-written blog posts,[…]

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How to Populate a Blog the Right Way

By now, everyone understands the benefits of a blog. A content creator can connect with readers on a personal basis while building organic traffic via search engine optimization. It’s one[…]

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What Social Media Platform Fits for You?

Social media is quickly becoming the preferred way to interact with customers. With 70 percent of the U.S. population using at least one social networking site, social media is a marketing[…]

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Why Your Freelance Writer Needs a Brand Guide

Authenticity and voice are crucial to the success of your business’s content marketing goals. You’ll hire web designers, graphic artists, and others to help you create the look and feel[…]

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Having a Successful Conference as a Vendor

Industry conferences offer a valuable opportunity to make live connections with a target audience. Nearly everyone in attendance belongs to your niche audience, giving you a steady stream of potential[…]

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5 Crucial Tips for A/B Testing Your Copywriting

A/B testing, also called split testing, is a powerful tactic that exploded with the rise of the internet. For those unfamiliar, it involves comparing the performance of two subtly different[…]

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Updating Your Editorial Calendar

Your editorial calendar is at the heart of your content marketing strategy. It determines the what, when, and where of everything you’re planning to publish. It’s important to put smart[…]

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3 Things Freelancers Need to Know about Your Audience

Think of the books, music, movies, television programs, or even political speeches that have resonated with you. They connected with you on an almost (or maybe completely) emotional level. They[…]

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