Category - Cup of Copy

1
Don’t Be a B-Word (We Mean Boring)
2
The Relationship between Rhetoric and Content
3
Updating Your Editorial Calendar
4
So You Need Help With Topic Creation
5
Community Spotlight: Why Your Writing Samples Can Put You Ahead of the Competition
6
Creative Spotlight: Hook, Line, and Sinker: How to Effectively Introduce Your Content
7
The Power of Author Bylines
8
Cup of Copy: Spotting Spammers
9
Cup of Copy: Sensitivity on Social Media
10
Cup of Copy: Simplicity

Don’t Be a B-Word (We Mean Boring)

Your website can be informative and easy to navigate. You might have put countless hours into making sure it is both functional and useful to your audience. But if your[…]

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The Relationship between Rhetoric and Content

Rhetoric. It’s a word you may not have heard much since your college days, and yet, it permeates everything around you, even if you don’t realize it. Maybe we avoid[…]

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Updating Your Editorial Calendar

Your editorial calendar is at the heart of your content marketing strategy. It determines the what, when, and where of everything you’re planning to publish. It’s important to put smart[…]

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So You Need Help With Topic Creation

Topic creation is an ongoing struggle for every content marketing professional. You need a steady flow of fresh, interesting ideas to continuously generate new traffic and keep your existing readers[…]

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Community Spotlight: Why Your Writing Samples Can Put You Ahead of the Competition

Working as a freelance writer can be a lucrative and financially satisfying career, but only if you’re able to attract and retain clients interested in what you have to share.[…]

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Creative Spotlight: Hook, Line, and Sinker: How to Effectively Introduce Your Content

“It was a pleasure to burn.” – “Fahrenheit 451” by Ray Bradbury “It was a bright cold day in April, and the clocks were striking thirteen.” – “1984” by George Orwell[…]

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