Penguin 2.0 – Will You Make the Cut? [Comic]

With all of the speculation on how Google’s latest Penguin update will impact our lives, it was only appropriate for us to feature Penguin 2.0 in this week’s comic. Here on the CopyPress blog, we’re big advocates for creating content for the sake of content, and for the reader. Stop writing for SEO, and you [...]

Why I Stayed: My Journey at CopyPress

Yesterday I had a bad day at work. As I walked downstairs to go home, I felt frustrated. I felt overwhelmed. I felt mentally drained. But while I was walking out to my car, I wasn’t feeling bad for myself. I wasn’t cursing CopyPress or getting ready to go search the classifieds. While I was walking [...]

Highlights from the CopyPressed Weekly Newsletter

Each Friday we send out a weekly newsletter that features an exclusive article that can’t be found on the blog. Here’s the article that was featured two weeks ago: 8 Essential Elements of an Effective White Paper So you’ve decided to create a white paper. You have a topic and know that your insight will [...]

The Glamorous Underlay Of Blogging

Blogging has transitioned from something housewives do while their husbands and children are gone into the new option for anyone interested in earning a few extra dollars or aiming to get a taste of worldwide recognition. Here are just three examples of blogs out there, and why you shouldn’t be afraid to start one of your own. [...]

Links, Content, Animals, and Disinformation

Penguin 2.0 went “live” last night. I am seeing mixed reports from around the globe from “my family is going to starve” to “my family is going to use our extra Google traffic to fund our next holiday.” Here is what I know: it ain’t over yet. Whether that means more rollouts of the changes [...]

Changing the Company Mindset About Content Marketing (or Anything Else)

Many in-house marketers have told me how their company does not understand the importance of content marketing. They struggle,  argue and often get no support to complete tasks. So here are some suggestions that might help. Educated Everyone, Not Just Decision Makers For effective content marketing you will need a lot of data and a [...]

What to Do About “Selfies”

Have you ever stopped to think just how crazy the whole social era is? Today, seeing one of your friend’s or family member’s faces splashed all over the Internet is as commonplace as eating or drinking. Photos are a great way to showcase the here and now, but there’s one type of picture in particular [...]

Let’s Talk About Type – Serif – Humanist and Old Style

Here’s my next installment of the Let’s Talk About Type Series. Are you ready to have your mind blown? Excited to walk away with an arsenal of fancy type lingo to whip out at your next party to impress all your fancy pants art friends? Ok, maybe that scenario is only exciting to a type [...]

Editorial Vs Byline Links

The views & opinions expressed in any guest post featured on our site are those of the guest author and do not necessarily reflect the views & opinions of CopyPress. Guest blogging is all the rage right now, and rightfully so. Offering content to another website is a great way to improve your SEO and your reputation [...]

4 Advantages of Contributing Over Guest Posting

A few months ago, Jessica posted an excellent article about how to leverage blogger relationships in order to move beyond the “one night stand” guest post. While there’s nothing inherently wrong in the occasional one-time posting relationship, it’s much more beneficial to build long-lasting relationships that result in the connector being made a frequent contributor. [...]

Find out how companies like Macy's and eBay have used CopyPress to find Content Marketing Success!Learn More