Five SlideShare Presentations Done Right

SlideShare is a creative way to optimize and enhance your presentations through visuals, simplicity, and shareability popular in today’s social media era.

In order to effectively demonstrate successful SlideShare presentations, you must offer a range of eye-catching key techniques to stand out from the crowd. I have compiled a list of the top five most influential SlideShare presentations and explained what makes them the best.

5. Facebook, The Perfect Startup from faberNovel

This presentation was critical in describing the start-up challenges Facebook faced. FaberNovel used SlideShare creatively and has racked up over 6 million views in the past year.

By incorporating statistics, background stories, and a number of eye-catching images, they were able to tell the story of where Facebook began and where it is now. Even though 94 slides seems daunting, the creators were able to incorporate stages into the content to separate each focus. The takeaway? Organization is an important key in offering the most out of your presentation.

4. Shift Happens from Jeff Brenman

In this mind-boggling presentation, we tear apart the future in the 21st century. Creator Jeff Brenman did a phenomenal job in examining the astonishing factors and statistics, which are changing lives every day. In marketing terms this presentation showed a shocking outlook to the future ahead with a simple and understandable SlideShare.

This is also a good example because the presentation is able to stand alone. It can be shared on any social media platform without having to give an additional explanation or background information. It is both a resource and mind starter to inform viewers of the world to come.

3. 26 Time Management Hacks I Wish I Had Known at 20 from Etienne Garbugli @egarbugli

Engaging the viewer is an important aspect of any SlideShare. This presentation does that perfectly. It’s short and to the point and gives the viewer a quick read.

This SlideShare takes what could have been a small article or list and turns it into something more fun. It involves the viewers, which makes them want to involve others. Connecting on a personal note is an important technique for creators to remember.

2. 50 Stats You Need to Know About Content Marketing from NewsCred

Statistics are the base of every research project. An effective way to incorporate not-so-interesting statistics without losing viewers in a dragging presentation is by short and informational slides. Before you become bored reading a long list, you can click through the deck until something you see interests you at first glance.

This presentation does an astounding job at organizing the lengthy deck while holding the attention span of the viewer. This tactic was a success and received more than 110K views in just one month.

1. How to Build a Better Inbound Marketing Machine from Marketo

This presentation reminds me of a cartoon. Not the Saturday morning cartoons on TV, but the original Sunday paper cartoons. Each slide, or “cartoon box,” leaves you wondering what the following one will say. This marketing technique is useful for showing a series of events in a marketing plan or a cause and effect type of project.

Explaining a “big picture” by using a small amount of easy-to-follow picture slides is an illustrious way to capture the viewer and give them the information they need. This is also an effective technique for sharing via social platforms because it is easily understandable through only the words on the slides. There is no need for further explanation by a presenter.

SlideShare can help showcase your brand with others through social networks. If you are uncomfortable creating presentations, you can learn from other companies’ successes and failures. It is important to broaden your horizons and learn new techniques which are helping to increase brand awareness every day.

About the author

Chelsea Harrigan

Chelsea Harrigan is a Client Strategist at CopyPress and received a bachelor’s degree in Business Marketing from Florida State University. Other than cheering on her Noles in Doak, she also enjoys stalking all of her favorite social media apps, enjoying the Florida sunshine at the beach, and training for her next half marathon with her adorable pooch, Winston.