SEO has undergone many changes over the past year. It has received a ton of attention and criticism, and continues to be a focus of debate since the Panda and Penguin updates. The problem with SEO is that it has always been open to interpretation, and as a result, plenty of myths are floating around. Some of them [...]
Hua's IM Tips: In Internet We Trust; These Search Myths You Can Bust
March 26, 2012 By
A lot of information about ranking high on search engines is available on the Internet, but not all of them can guarantee the success of your online marketing campaign. While some of these techniques were effective in the past, most of them no longer work. They will only jeopardize your search engine results and put [...]
Hua’s IM Tips: SEO Won’t Completely Go Away; Follow These 5 Tips Still Important Today
March 21, 2012 By
Every business that plans to promote its products or services online should incorporate search engine optimization into its long-term growth strategy. Regardless of the nature or size of your business, you can drive more traffic to your website after securing the top spot on search engines. Here are five simple strategies for boosting web traffic: [...]
Hua’s IM Tips: Don’t Overlook the Creation of a Useful Application
February 14, 2012 By
In 2011, approximately 71% of mobile phone users have started using smartphones to browse the Internet. With the ever-increasing growth of mobile users in the digital space, most businesses have started to consider mobile presence as an absolute necessity. So, does your business need a mobile application or will a mobile-optimized website do just fine? [...]
Hua’s IM Tips: Plan and See; Researching Words is Key
February 6, 2012 By
Keyword research is considered as one of the important factors of search engine optimization. When done right, it can provide great return on investment. But if you don’t know where to start, you can use free SEO tools or seek help from an online marketing company. That way, you’ll know that you’re treading towards your [...]
A Visual Guide to Page Level Keyword Usage
February 1, 2012 By
For the last six years, SEOmoz has released annual editions of Search Engine Ranking Factors, which are reports that aggregate data from industry professionals about the perception of how certain domain and page elements affect rankings in SERPs. We took the data from the section about Page Level Keyword Usage and created an infographic. Take [...]
SEOs Who Guarantee a Number One Ranking are SEOs Who Lie
January 30, 2012 By
We’ll put you at the #1 search ranking for your desired keyword — Guaranteed! Your mother was right: if it sounds too good to be true, it probably is too good to be true. SEOs who guarantee a top spot in the search rankings aren’t just liars: they have zero working knowledge of search engine [...]
Don’t Flush Your Authority Down the Toilet: Effects on Blog SEO and Page Rank When Moving to a New Throne
January 24, 2012 By
I want to move to a new domain, but I worked hard to get my site where it is today — how badly will my SEO suffer if I move to a new URL? Debating a domain name move is a lot like debating a move in real life. You’ve put a lot of hard [...]
Be Wise: Optimize! (And Other Ways to Generate Traffic)
January 4, 2012 By
As the Internet grows, search engines have also changed their methods of indexing and ranking Web content. That being said, the way businesses communicate and engage their customers also made the shift. In fact, some of them even seek the help of an online marketing company to build brand awareness on the Internet. Don’t get [...]
A Visual Guide to Article Optimization
December 15, 2011 By
When you’re writing articles for yourself, or your company’s blog, you’ll want to make sure that they have the best possible potential to be found by readers and picked up in search engine results. The key to maximum exposure is article optimization. Take a look at our guide to article optimization below, and put these [...]
