Expert Content
Expert Content
People share content that provides deep insight or evokes powerful emotion. Expert Content is heavily researched, educational, and elicits strong interest or emotion in the target audience.
Essential Content
Essential Content
A public conversation is key to maintaining attention and visibility. Essential Content focuses on relevant topics in various formats, such as curated lists, addressing common questions, and covering topical events.
Product Copy
Product Copy
Think about the last time you purchased something online. Did you read the description before you “added to cart”? Customers are more likely to convert when product descriptions are available. We offer more than unique product copy. We create a consistent brand voice that sells a product's benefits, rather than just listing product features.
eBooks
eBooks
Ebooks work well as exclusive content for a limited audience with the intent to generate qualified leads, making them the perfect solution for email acquisition. This content offers extensive coverage on topics that require more depth than blog posts. We'll work closely with you to properly research and understand your target audience. We then write and design an Ebook that attracts and converts the desired audience.
White Papers
White Papers
Creating thorough and educational white papers can establish your brand as an authority in your vertical. White papers serve as an evergreen resource for potential or current customers, especially for a B2B business model. Publishing a white paper also allows you to capture email addresses from targeted leads, making them a powerful part of your sales cycle.
Press Releases
Press Releases
Circulating press releases remains the best way to quickly spread information. We create press releases that highlight your news and why it is meaningful and important to consumers, industry influencers, and news outlets. Our traditionally-formatted press releases attract attention, traffic, and new customers by increasing your visibility through Google News, social media, and search.