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The Unethical Marketing Tactics of Scarcity in Advertising

Marketing tactics

The marketing practices of the past don’t necessarily work today, especially when it comes to marketing to millennials. Now, more than ever, consumers are more privy to unethical marketing tactics, […]

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How to Print Infographics

Whether you’re looking for new ways to highlight your company’s digital assets or you’re seeking great-looking print collateral to promote your business, printing your infographics can be a smart strategy. […]

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The Top 5 Unrelenting Powers of the #Hashtag

Powers of the #hashtag

Since their initial creation in 2007, hashtags have been one of the flagship ways that people unite and discuss topics on the internet. Whether participating in organically made hashtags or […]

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How to Create Effective Data Visualization

Create effective data visualization

Effective data visualization makes data accessible, turning it from a collection of words and numbers into an easily-understood display. Transforming data into effective data visualization can be a challenging prospect, […]

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13 Easy-To-Use Copywriting Tips Based On Psychology

Psychology-based copywriting tips

Writing copy is tough. Writing persuasive copy is tougher. There is so much info out there on how to write copy, and most of it is contradictory. Some say to […]

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Working from a Distance: How to Handle Effective Online Business Communication

Online business communication

The modern business structure is changing. Where before, businesses housed most, if not all, of their employees in one space, contract and distance employees are now slowly but surely dissolving […]

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What Is an Editorial Calendar?

What is an editorial calendar

Whether you have a blog, marketing content, or a whole social media strategy to stay on top of, organization is the key to making sure you stay focused on your […]

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Is Your Content Alienating Your Audience?

Content alienating your audience

Content gives you a great way to connect with your audience. It can help you increase your audience, provide value, create engagement, and earn other benefits. But it has to […]

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Why Search Engines Are the Core of Content Marketing

Search engines are vital to content marketing success

Content marketing relies heavily on the use of search engines to achieve its goals. Without sites like Google, your content could easily fall flat. However, search engines are reliant upon […]

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How to Improve Your Content Development

Improve your content development with these tips

  Copyblogger describes, how the cycle of idea usage works in the social media and blogging world. Ideas are generated, analyzed, praised, or criticized, and then they are recycled. Content […]

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