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Month: October 2011

6 Writing Lessons to Be Learned From Horror Classics

Pumpkin carving? Bah. Costumes? Meh. For me, the real thrill of Halloween is spending late nights with a stack of creepy books and horror movies. Give me a bowl of popcorn and a homicidal maniac and I’m a happy girl. Swarms of zombies? Alien invaders? Creepy kids who see dead people? I’ll take all three.

But the horror genre’s gotten a bad rap over the years, thanks to bad writing, bad lighting, and a string of six movies starring homicidal leprechauns. What these horror-snubbing snobs are missing, however, is that there’s a reason why there’s so much bad horror on the market: good horror is extremely hard to do.

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Outsourcing vs. In-House [Infographic]

These days, any successful marketing strategy includes an element of content creation. Most small business and startups need fresh content even more than their larger competitors, but often lack the […]

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Outsourcing Industry News Weekly Recap: October 20 – 27, 2011

One of the cons of outsourcing is that companies may not be earning stability and value in terms of infrastructure, internal knowledge, and personnel. This could lead to layoffs if […]

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Is Your Content Marketing Strategy a Hybrid? It Should Be!

A solid content strategy combines the best of three worlds: search engine optimization (SEO), public relations and marketing. Alone, each is a fundamental process for advancing a business’ brand awareness and market share. With the move to digital media, the three functions have become so interwoven that it’s nearly impossible for one to exist without the others. And it’s based almost exclusively on a quality content strategy.

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Top 10 Social Networks for Internet Businesses

Internet business people need to network just as much as everyone else does. For a business or a brand to truly become an online and household name, at some point, […]

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Internet Marketing News Weekly Recap: October 19 – 26, 2011

The Internet world continues to keep people interested with new trends that change the whole world’s perception of doing business and living in general.  Here is the latest buzz in […]

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How to Know if You Need Hua’s Help

The Internet is an apocalyptic landfill of useless and lame websites that no reader would be caught dead visiting. Do not let your site be one of them. While you […]

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Top Ways HUA Can Help Your Business

When social media entered the online scene, marketing campaigns were restructured. Gone are the days of traditional media when companies used radio, TV and print as channels to commercialize their […]

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Nailing Down Trending Topics for Blog Content

Coming up with fresh new content for a blog day in and day out can get tough, especially if you’re blogging in a tight niche. Call it blog writer’s block, blogger burnout or whatever you choose, but it’s a real epidemic affecting hundreds of bloggers every day. The good news: There’s help for this condition!

Blogs are incredibly powerful social tools. They provide a way for you to connect with your audience or customer, establish your authority or thought leadership in your area of expertise, and they offer tremendous SEO value. Aspiring bloggers dream of the day when their blog content is shared hundreds of times on Twitter and Facebook. If you know how to nail down trending topics, this can happen for you, too. Here are a few helpful techniques for nailing down hot topics for your blog.

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The Business of Social Media

Anyone who has attended a small business marketing seminar has been repeatedly beaten over the head with this idea: “You need to be involved in social media.” If you were […]

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