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Month: January 2013

4 Ways Your Content Marketing is Failing

Content marketing is a critical part of your online marketing strategies today. Unfortunately, it is easy to work hard and fail at the same time. I am going to breakdown […]

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Outreach: The Foundations of a Quality Blog

At CopyPress, we take quality seriously. Whether it’s brainstorming Sharebait ideas with the writers or putting in the time to write the perfect pitch email to a prospective blogger, a […]

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What Type of Content Marketer Are You? [Infographic]

Have you ever thought about what it takes to be an online marketer? Or questioned how well suited you are to your current role? Well if you ask yourself that […]

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How to Determine A Blog’s Audience Demographics

Audience: a regular public that manifests interest, support, enthusiasm, or the like; a following. Hopefully if you own a blog, you have a very strong audience. An audience is something […]

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Marketing Insights From the Manti Te’o Scandal

My picture is above this post. There I am smiling at you, right next to a byline telling you that I wrote this. Does the photo above this article make […]

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How To Find Guest Post Opportunities on Twitter

For anyone who does outreach, you know searching for “sites that accept guest posts” can get monotonous. Dare I say, it’s probably the least exciting part of the job. To […]

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Content: Knowing When to Create An Article vs. An Infographic

When a piece of content is already created and promoted, it’s too late to wonder if it would have been better received in a different format. While infographics are visually […]

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How to Prevent Deadline Problems in Content Production

When running a company or dealing with clients, your first priority should always be the customer. Without your clients and customers, you have no company, so you should do whatever […]

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Spreading Your Seeds in the New Year: the Art of Social Seeding

You spent all of 2012 clutching tightly to your traditional marketing strategies – SEO, email marketing, cold calling, snail mail and event marketing. It was a robust portfolio in which […]

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