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Day: September 26, 2013

Four Brands that Didn’t Understand Community Building

You can’t market to a community until you’re part of that community,” was Alan K’necht’s advice at Pubcon South.  As new platforms rise in popularity, marketers tend to jump in […]

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World’s Longest-Published Newspaper is Moving Completely Digital

The world’s longest-published newspaper is stopping the presses and going completely digital, reports the BBC. Lloyd’s List, a 279-year-old newspaper is printing its last edition on December 20. Is this […]

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Customer Feedback: How to Get it, Why it’s Important and What You Do with it

Why Gather Customer Feedback? First things first—why are you undergoing tactics to retrieve customer feedback? You need to understand what the goals of gathering this information are. You need to […]

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