Who Says Social Media Isn’t a Job?

Who Says Social Media Isn’t a Job?

When you look at someone’s resume and it says they’re proficient in Microsoft Word, does it mean they know how to open a Word Doc and adjust the font? Or can they actually write an article or create something. The same question can be asked of social media. Just...

Mapping Out the Flow of an Idea into a Conversion

During the content creation process, it’s easy to get overwhelmed with ideas and lose focus. This is especially a problem with viral content, where a company puts so much effort into being funny or interesting that they lose direction and fail to meet goals and KPIs....