Content Ideation: How to Ideate Like a Pro

Content Ideation: How to Ideate Like a Pro

All great content starts with an idea, whether it’s a subject for a white paper or an emotional hook for an infographic. If you feel like you’re running out of ideas, then the whole creation process will come to a grinding halt. Every publisher feels the effects of...
Content Syndication 101

Content Syndication 101

According to one estimate from Curata, “The target content marketing mix by superstar content marketers is 65% created, 25% curated and <10% syndicated content.” You know how important original content is, and curated content is a time-saving way to promote your...
How to Succeed With Outsourcing Infographics

How to Succeed With Outsourcing Infographics

Now that you’ve decided to outsource your infographics, what comes next? Acquiring the additional budget is only half the battle, and now you must learn to work well with this new vendor. It takes two sides to successfully create an infographic, but you’re only in...