31 Free Marketing Ebooks to Lead You to Success

Amanda Dodge


June 28, 2020 (Updated: January 23, 2024)

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Alvin Toffler said the illiterate of the future are not those who can’t read or write, but those who cannot learn, unlearn, and relearn. Check out these free Ebooks because even the most experienced marketing guru can learn something new.

1. Viral Marketing With Blogs

This Ebook is Copyblogger’s guide to creating quality content, drawing the right audiences and avoiding content marketing pitfalls.

2. The Nearly Ultimate Guide to Better Writing

No matter what industry you’re in, content marketing, business, PR, etc. you can always improve your writing.

3. Seven Infectious Diseases of B2B Marketing – and Their Cures

The great part of this quick Ebook is the names associated with B2B marketing problems like “Checklistosis” and “Branderhea.”

4. Email Marketing Field Guide

Thanks to MailChimp, this is a great resource for launching a newsletter or email campaign. Treat it like your email Bible!

5. Conversion Psychology

Figuring out how and why the mind works and why people buy is the first step to creating a successful campaign.

6. The Definitive Guide to Lead Scoring

Read it if this is your first step into lead generation and SEO.

7. 29 Content Marketing Secrets

Each secret is introduced by an “agent” imparting their tricks and wisdom.

8. 100 Content Marketing Examples

Courtesy of the Content Marketing Institute, if nothing else on this list helps you, something in this ebook will.

9. How to Build and Operate a Content Marketing Machine

Great if this is your first time diving into the world of content marketing.

10. [Guest Blogging Ebook]

This ebook has everything you need to know about starting to guest blog and building your reputation.

11. 13 Copywriting Mistakes to Avoid (or Knowing Why Users Hate You)

It has everything that has ever annoyed you about writing, from ultra-long paragraphs to the passive voice.

12. The Web Developer’s SEO Cheat Sheet

A useful tool with guidelines for indexing limits and common canonical issues.

13.  How Marketing & PR at Speed Drives Measurable Success

Probably one of the most widely recommended marketing PDFs, it’s a “best seller” among free ebooks.

14. Search Engine Optimization Starter Guide

Where else are you going to learn about SEO other than the source?

15. Handbook for Bloggers and Cyber Dissidents

By learning about tactics and skills Reporters Without Borders use, you’ll find ways to grow your blog and appreciate your cushy work space.

16. The Podcast Consumer Revealed

Are you considering adding a podcast to your marketing plan? Here’s what you need to know.

17. Get Viral Get Visitors

Word of mouth is back, here’s how you can take advantage of it.

18. The Art of Community

Creating content is half the battle, interacting with your audience is the other half.

19. Uncovering Marketing Benchmarks from 7,000 Businesses

HubSpot surveyed their customers and compiled their responses into this guidebook for inbound marketing.

20. 17 SEO Myths You Should Leave Behind in 2013

This is another timely ebook from HubSpot, take note of what you should get rid of in the months ahead.

21. Guide to Writing Press Releases

This is a great guide from PRWeb for professionals with a marketing background who need to pick up PR here and there.

 22. Social Media for B2B Marketing

This white paper covers everything from why B2B marketing is important to measuring the right statistics.

23. The Plot Thickens: Why Case Studies Create New Customers

An overview about why case studies are effective. Hint: It’s all about the story telling!

24. SEO and CMS: Implementing Best Practices

All the ways to make sure your great content is getting read.

25. Brink

From PR-Squared, this ebook is four years of social media know-how crammed into forty pages.

26. Time Management for Creative People

This ebook could alternatively be titled, “Time Management for the Easily Distracted”

27. Why Good People Sometimes Do Bad Things: 52 Reflections on Ethics at Work

Ethics is an issue no matter what industry you’re in, this book starts the discussion.

28. 35 Ways To Prospect More Creatively

If you think you’ve checked under every rock to increase your client base, here are 35 more to look under.

29. The Ultimate Guide to Landing Page Optimization

From Unbounce, this is a helpful ebook to make sure your landing page is leading to conversions

30. Customer Relationship Management

Described as a “textbook a review of the theoretical conditions for Customer Relationship Management” to help any community manager.

31. Lose Control of Your Marketing

Why ROI measurements aren’t everything.

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Amanda Dodge

CopyPress writer

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