Bruno Boksic

Do you ever feel like you’re doing everything you can with your content, but it still doesn’t convert into sales? You are using all the latest tips and tricks, having one call to action at the bottom of the page, and keeping the length of the content...

9 Nov 2018

Storytelling has become a buzzword in today’s world. Everyone is a storyteller, everyone uses storytelling in all of their content, and every single marketing strategy is delivered by great storytelling. But when you take a look at the numbers, especially the engagement part, you can clearly see...

23 Oct 2018

What makes content go viral? That’s the question Jonah Berger, a Professor of Marketing at The Wharton School, asked himself. His research led him to a complex answer, which he distilled into six invaluable principles that make viral content. Here is how you can use his principles...

10 Aug 2018