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Author - Caroline Campbell

You’re Using Fallacies and You Don’t Even Know it Part 2: Fallacies in Politics

This is part two of a two-part series on fallacies. Check out examples of Slippery Slope, Post Hoc, Appeal to Authority, and Bandwagon in part one.  Lately, my television has […]

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You’re Using Fallacies and You Don’t Even Know It

This is part one of a two-part series. Check out examples of Ad Hominem, Begging the Question, Non-Sequitur, and Straw Man in part two.  When I hear a politician vehemently […]

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Real World Example of Aristotle’s Persuasive Appeals

Contemporary persuasion is largely based on Aristotle’s proofs, also known as persuasive appeals. As marketers, every aspect of the content we produce, whether we realize it, will appeal to one […]

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