CopyPress
CopyPress writer
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CopyPress has joined the Association of National Advertisers (ANA), with an exclusive Marketing Services Provider (MSP) membership that gives its marketing team access to industry-leading resources, training, and peer-to-peer collaboration to help drive professional and brand growth — while providing an opportunity to engage with agency and...
10 Apr 2023
If you’re looking to create content that attracts leads and provides value for customers, you may develop a white paper to share your messages. You may have a topic but, from there, don’t know where to begin. Learning about the elements of a white paper that make...
27 Apr 2022
Convinced there’s no point in writing long blog posts? A scientific study of New York Times articles suggests viral articles are actually more likely to be long. Comprehensive blog posts have a way of attracting attention and links, no matter how much we want to picture the...
28 May 2020
Study after study shows that when done correctly, content marketing offers a much higher return on investment (ROI) than paid ads. This is why 90% of marketers use content marketing to generate leads and drive sales. But there are important factors to keep in mind when developing...
14 Jun 2018