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Is Google a Monopoly? You Decide

While Google has definitely been immortalized as an online monopoly game thanks to the popularity of their mapping product, the debate over whether or not Google should be considered an […]

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Discover the Importance of White-hat SEO Techniques: Google Penalizes J.C. Penney

When it comes to search engine rank, a company’s placement within the results can determine how successful that company will be in terms of online business. All search engines, including […]

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Popular Social Networking Is Here to Stay

Talking to friends on Facebook, Twitter and other social networking services seems to be a pretty popular and steadily increasing activity headed towards a prolific future. People are either sending […]

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The Smart Search Engine

The act of creating SEO is, in its simplest form, quite straightforward. The principles behind SEO don’t seem that hard. However, if doing SEO successfully were that easy, every company […]

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Blekko and the Rise of User-Experience Optimization

Every couple of years, a new start-up search engine makes an attempt to breach the essentially monopolized world of search. While these would-be Cinderella stories are easy to doubt, it’s […]

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The Facebook Page Redesign: More Tools for Marketing

It’s crazy to think that just a few years ago, only a handful of people were using online social networks. Back then, most brands and companies saw no value in […]

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Social Media Soapbox: Effectively Issuing a Call to Action

The voices of the Egyptian people have been heard around the world. Their defiant cries were projected in the streets, in Tahrir Square, in the heart of Cairo and most […]

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Being Number One Really Does Matter

When you hear people talk about the value of search engine optimization, or SEO, you often hear about the value of getting to the top entry of search engine results. […]

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What Growing Diversity Online Means for Your Business

During the 2008 presidential election, political analysts congratulated Barack Obama for taking advantage of social networking tools such as Facebook and Twitter. By using every tool at its disposal, his […]

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Finding Your Site’s Voice

Writers are oftentimes stereotyped as brooding, tortured or starving artists. Such caricatures often describe writers plagued by writer’s block and the inability to “find their voice.” Of course, when one […]

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