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Four Ways Creative Writing Can Help You Write Better Website Copy

At first glance, creative writing and copywriting seem to have nothing in common at all. Creative writing is all about expressing oneself and being self-involved, and copywriting — especially for […]

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A Key Resource: Strong Copy

It is abundantly clear that timely, unique, relevant copy is a great way to boost hits and retain website visitors. The only way to get that content is to find […]

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What Google’s Algorithm Change Really Means

If you’ve been listening to the news or reading it online at all in the last few weeks, you know that Google recently made a big change to its algorithm. […]

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If You Write It, They Will Come — If You Do It Right

It has recently been estimated that within over ten billion websites, there are over one trillion invidivual web pages out there. And while even Yahoo and Google have most likely […]

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