Courtni Casanova

If you’re new to the content marketing arena and are just getting in the game, you have probably noticed just how large and probably intimidating the industry is. There are plenty of components to content marketing, and trying to incorporate them all can be overwhelming. Just Googling...

14 Jun 2017

Everyone (we hope) knows how important it is to use calls to action in your content, whether that content is an email or a blog post. You want your readers to perform some sort of action, so you have to call them to perform that action. Give...

7 Jun 2017

Newsletters can be a tricky piece of content for any type of company. You know they’re important, but what do you put in them? What is going to keep people on your subscription list? How should they be formatted? You know you want to get it right,...

31 May 2017

Content marketing may seem like it’s only applicable to big businesses or businesses that have a far reach. However, that’s not the case. Content marketing is an effective strategy even for local businesses. If you have a local business, it may be even easier to create content...

24 May 2017