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Author - Jaime Spector

Steering Through the Social Media Storm: Turning Engagement into Conversions

It’s okay to pat yourself on the back; you’re killing it in the social media marketing game. You’ve studied your audience, chosen the right social platforms, and curated a highly […]

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Super Bowl Ads Double Down on Social Media

Super Bowl XLVIII wasn’t exactly the tight match-up experts were hyping up this past Sunday. However, as Denver struggled to hang with a dominant Seattle defense, brands competed for every […]

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How Marketers Can Survive America’s Jobless Future

As many of you have probably noticed, there’s been a generational cold war between so-called “millennials” and the older ilk. From Time’s shocking expose on Gen Y narcissism to passive […]

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Using About.me to Centralize Your Online Presence

We all know that making a good first impression is a huge part of networking in the professional world. The online space is no exception, and thankfully there are a […]

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3 Ways to Become Part of a Community

Engage the community! This phrase has almost become a rote and tiresome construct in social and content marketing. The concept is simple for anyone even outside of the business to […]

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5 of the Most Annoying Design Elements on Websites

As a child of the 90s, I’ve grown up with the Internet. From newsgroups and BBSes to the .com boom and the rise of mobile and social media, I’ve been […]

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4 Advantages of Contributing Over Guest Posting

A few months ago, Jessica posted an excellent article about how to leverage blogger relationships in order to move beyond the “one night stand” guest post. While there’s nothing inherently […]

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Connector Corner: My Time As A Team Lead

Transitioning to any new position in the workplace is both exciting and daunting. We all push ourselves. We get up in the morning every day so we can work hard […]

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Outreach: 3 Steps To Take Before Sending Out A Pitch

The art of outreach has always been broken down into two core values: quality content and building/maintaining blogger relationships. However, when you’re dealing with freelance writers, demanding clients and hard […]

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Outreach: The Foundations of a Quality Blog

At CopyPress, we take quality seriously. Whether it’s brainstorming Sharebait ideas with the writers or putting in the time to write the perfect pitch email to a prospective blogger, a […]

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