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Get startedI wrote about how to plan your summer content last year, and I figured I should bring it up again. It is almost summer and your business should have plans in place right now to be reaching out to your audience about summer time. It is important to...
17 Apr 2014
If part of your job is to write on a regular basis, there will come a time when you just go blank. Or, you will have so much to do that you just can’t get your brain to write the way you want it to. And, sometimes...
9 Apr 2014
I am a marketer and I am constantly evaluating everything I look at, it is kind of automatic. What I see is a lot of businesses failing to make a connection with the reader because they have forgotten how important it is to educate and create trust....
3 Apr 2014
I consulted for a long time with Realtors and real estate companies and I have seen, and examined, their blogging strategies. Sadly, what I see way too often are posts about “a new listing” or “another home sold.” Who exactly do these topics attract? How do these...
12 Mar 2014