Sandra Beats

While the internet provides a medium for even small businesses to connect with a large audience, it also has created a very crowded space. For companies to remain relevant in today’s busy marketplace, they must find a unique way of engaging with their target customers. Using a...

24 Oct 2018

“Is your website making a good first impression?” When was the last time your team assessed the answer to this question? If it’s been a while, you may be at risk of losing customers. Your website is one of the most effective tools for engaging with your...

19 Oct 2018

In January 1996, Microsoft co-founder Bill Gates coined the phrase “Content is King.” Fast forward two decades and this key phrase still holds true. While a great web design may have the power to draw traffic to your site, it is content that entices the consumer to...

5 Jul 2018

Content marketing has grown exponentially in recent years. In fact, statistics show that 89 percent of companies are now using content marketing as a strategy for business growth — and for good reason. Ninety-six percent of B2B consumers want more thought leadership content. With millions of pieces...

19 Apr 2018