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Content Marketing

How To Find Your Competitor's Weakness

When we say to “find your competitor’s weakness” we aren’t telling you to look for their Achilles heel. Any weakness you find in...

CopyPress

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Content Marketing How To Develop Audience Segmentation in the New Year

Audience segmentation is separating your overall customer and subscriber lists into smaller groups to better target them with content and ads that meet their...

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Content Marketing Hyper-Personalization Marketing: Cute or Creepy?

Recently, Scott Clark of CMS Wire wrote an article discussing how personalized content online can become uncomfortable for the user. You might wonder...

Content Marketing Types of Content Writing and How They Can Help Your Business

There are many types of content writing you can use to promote your business and the products or services it offers. But it’s...

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Content Marketing Google Algorithm vs. Core Updates: Do They Affect Your Ranking?

Google’s search algorithm is an ever-changing behemoth that focuses on pairing user search queries with helpful, informative content. To make its tool so...

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Content Marketing Outbound Links: Are They Important for SEO?

External outbound links are a crucial factor in your content’s search engine optimization (SEO) and ranking. In fact, Databox conducted a study in...

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Content Marketing Content Marketing Trends of 2021: Did You Follow Them?

Last week, Business 2 Community shared an infographic from Digital Marketing Philippines’ mid-year content marketing trends report. Though the original infographic was from...

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Content Marketing AI Copywriting: Does It Actually Work?

Artificial intelligence (AI) has always been an intriguing topic, especially for businesses. Albeit, some movies also make it a terrifying topic – looking...

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Content Marketing 7 Unlikely Content Marketing Sources To Tap for Material

Sometimes it’s difficult to come up with new content ideas that can wow your audience. When you feel you’ve covered every viable idea...

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Content Marketing Content Writing Agency vs. Content Marketing Company

From blogs and research articles to white papers and eBooks, content fills every inch of the internet. Every day, companies create new content...

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Content Marketing 6 Content Marketing Tips for Startups

If you’re running a startup business, it’s important to know how to get your name out onto the internet and into the world....

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Content Marketing How To Humanize Your Content

You want people, not robots, to read your blogs and articles. You want them to connect with what you’re talking about. To do...