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Category - Creative Spotlight

How Small Businesses Can Develop Content Marketing Strategies

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Small businesses face issues when planning and launching marketing campaigns because they have less revenue, capital, and resources. Content marketing is a great option for your small business because it […]

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6 Ways to Use SEO on Instagram for Social Marketing

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Instagram is a social marketing platform that has continued to grow in popularity. It is a photo-based social networking site, where many brands have started to flock and learn the […]

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Create Email Content Your Customers Will Want to Click Through

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When creating an email marketing campaign, the primary goal is to get your customers and prospects to read your email message and engage with your website. The most efficient way […]

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4 Major Social Media Updates in 2018

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A Social Media Examiner survey found that 96 percent of small businesses use social media for marketing purposes. While this is clear evidence that social media is an effective marketing tool, […]

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5 SEO Tactics That Are Overlooked

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Updating websites is one of the most important tasks any company can do. Whether it’s adding a blog article, uploading photos from a company event, or creating a new page […]

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10 Technical Mistakes That Are Hurting Your SEO Results

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Many components contribute to a high search engine optimization (SEO) ranking. The technical side, although just one piece of the puzzle, is a crucial piece. Think of the technical side […]

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The Downside of Using Bots on Your Social Media Accounts

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More and more bots are making their way into social media. If your business is not already using them within your social media marketing strategies, you might be thinking about […]

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8 Ways to Boost Business Blogging Success

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Blogging is one of the best ways for any business to leverage the power of content marketing. In fact, a business blog is a great opportunity to demonstrate to your […]

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Should You Be Writing For Your Audience Or Your Business?

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The secret to content marketing is that it is about both your audience and your business. The key to being sure that you’re able to achieve optimal results in business […]

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How Your Choice of CMS Affects Your Content Marketing

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The right content management system (CMS) can help your content marketing in countless ways. It helps you stay organized, makes your content more digestible, and keeps your site functioning correctly. […]

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