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Category - Internet marketing tips

Email Drip Campaigns that Drive B2B Leads

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Email drip campaigns can work extremely well for both B2C and B2B lead generation. However, if you’re marketing your product or service to a decision-maker at a company, you need […]

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4 Major Social Media Updates in 2018

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A Social Media Examiner survey found that 96 percent of small businesses use social media for marketing purposes. While this is clear evidence that social media is an effective marketing tool, […]

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The Downside of Using Bots on Your Social Media Accounts

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More and more bots are making their way into social media. If your business is not already using them within your social media marketing strategies, you might be thinking about […]

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How to Integrate Podcasting Into Your Existing Content Strategy

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According to the Pew Research Center, about 40 percent of Americans ages 12 and older have listened to a podcast, and when they do, they have a high completion rate. […]

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6 Email Automation Strategies to Try Today

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Email marketing is an essential component of robust digital marketing strategy, but not every brand email you send has to be part of a regular newsletter or one-off promotion. Automated […]

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4 Ways to Distribute Content for More Traffic

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To succeed in content marketing, you need to do more than just create high-quality content. Even if your content is well-written and compelling, all the time and effort you invest […]

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White Paper Release: How Video Marketing Has Changed Online Content

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Video marketing has become an essential tool for any content creator. Videos are popular across all channels, industries, and demographics, making them as valuable as your website copy and blog […]

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The New Length of Meta Descriptions

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In a never-ending effort to improve search engine results for its users, Google has recently adjusted the length of page descriptions or “snippets.” This has increased the potential character limit […]

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10 Questions to Ask About Your Digital Media Strategy

You have a product, blog, and/or business that you have worked hard at setting up. You have also invested time in creating profiles and information for all your social media […]

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How to Increase Organic Traffic With A Content Renovation [A Step-by-Step Guide]

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In the past few years, the way search engines analyze and rank content has shifted dramatically. Pumping out subpar content that offers little value doesn’t work, and it hasn’t for […]

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