Marketing in the process of promoting and selling your products and services to a target audience. Whether you’re making a hard sell with advertising or you’re attracting your audience more subtly with content marketing, getting your brand name, products, and services out in the world helps grow your company and increase your sales.

Business in the center outsourcing its services to other people and businesses

Benefits of Outsourcing Your Agency's Services

If you run a marketing agency, you understand the importance of meeting your client’s needs. Though a lot of agencies try to offer all...

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what we have learned a decade into copypress
Content Marketing What We Have Learned a Decade Into CopyPress

Content marketing and SEO has slowly moved to the idea of quality plus scale. But it wasn’t like that when we started CopyPress. The first iteration of CopyPress as a company launched in 2011. That was an interesting time in the content space. Panda, Google’s update that devalued low-quality...

27 May 2021

Image illustration of a man sitting at a desk, speaking into a microphone. Podcasting for subject matter experts.
Authority Building The Power of Podcasting for Subject Matter Experts (With Karl Hughes of The Podcast Consultant)

Written by: Karl Hughes, CEO of The Podcast Consultant Karl is a former CTO turned digital service business owner. He currently owns and runs The Podcast Consultant, where he helps hundreds of subject matter experts share their expertise through high-quality audio and video podcasts. Every small business...

15 Dec 2023

Branding core values in content marketing; webinar image with Alexis Skigen Rago and Dave Snyder.
Marketing Join Us for Our Upcoming Webinar With Alexis Skigen Rago

We’re excited to have guest Alexis Skigen Rago, the Big Kahuna of Marketing Mana, on our first CopyPress-hosted webinar on November 15, 2023, at 1:00 PM CST | 2:00 PM EST. Join CopyPress’s Dave Snyder and Alexis as they discuss how to leverage your brand, core values, and...

3 Nov 2023

image for the professional failure podcast with information about Dave's episode
Marketing The CopyPress Story on the Professional Failure Podcast

Nobody in business wants to fail. But each time you fail in life, you learn a new lesson. If you’re not afraid to fail in your business, you can overcome the fear of trying new things or worrying when things don’t go according to plan. Recently, our...

6 Apr 2023

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