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Category - Social media

6 Ways to Use SEO on Instagram for Social Marketing

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Instagram is a social marketing platform that has continued to grow in popularity. It is a photo-based social networking site, where many brands have started to flock and learn the […]

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Get Your Content Seen By Mastering Social Media Cards

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One of the relatively new strategies content marketers are using to get noticed is social media cards, a special form of customization for social media posts linking to your webpages, […]

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How to Use Social Media for Lead Generation


Most marketing gurus and entrepreneurs agree that using social media is no longer merely a choice in business. It is, rather, a necessary tool for business growth and development. This […]

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7 Reasons Your Business Needs Instagram


So you’ve signed up for Instagram — now what? Instagram is the second-largest social media platform currently in use. You should be using it for your business. Why? Simply put, […]

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The Lifespan of Social Media Content


Compared to the blog posts, long-form articles, and white papers that you publish on your website, most of the content you post on social media platforms has a remarkably short […]

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How Hashtags Can Market and Grow Your Business on Social Media


There’s no getting around it: We live in the age of the internet. And whether you like it or not, we’re all spending more and more time on our smartphones. […]

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6 Tips for Auditing Your Brand’s Instagram


Instagram can be a fantastic platform for building brand awareness, launching products, and generating sales. To achieve your Instagram objectives and get the most out of this social platform, you’ll […]

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The Power of Twitter in Content Marketing

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The rise of social media has changed the way we market our content. It provides the opportunity to connect with audiences in ways that traditional marketing techniques can’t. Twitter is […]

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How and Why to Use Facebook Stories for Your Brand

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If your brand hasn’t started using Facebook Stories yet, you aren’t alone. Still a relatively new feature, Facebook Stories has only been available for pages since late 2017. Find out […]

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How to Use Instagram Stories to Promote Your Brand

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In 2016, Instagram launched its now super-popular Stories feature. These videos and images are only available for 24 hours and feature multiple photos and recordings that can also connect to […]

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