Content Creation

CopyPress March Madness: Championship Round

Post Thumbnail Image


March 29, 2012 (Updated: March 27, 2023)

We’ve tallied your votes and the results are in!

After two exciting rounds, our final would-be champions are…

Rand Fishkin of SEOmoz


Lisa Barone of Outspoken Media

These two fighting champions eached trounced their opponents in our Social Media Smackdown round. There’s just one more round standing between these two contestants and the sweet taste of March Madness victory: the Championship Round.

Round Three: Audience

In this round, we’ll be pairing up Lisa and Rand based on some in-depth blog traffic statistics. Because let’s face it: without traffic, a blog is no more than an online diary.

Blogging is about more than just attracting eyeballs to your content, however: it’s about building an audience, a community that responds to (and returns to) your content. For the final round, we’ll be comparing traffic and ranking statistics in terms of feed subscribers, linking sites, and blog comments.  At the end of the round, it’ll be time to cast your final vote and choose the first-ever CopyPress March Madness champion.

May the best blogger win!

CHAMPIONSHIP ROUND: Rand Fishkin vs. Lisa Barone

1. Rand Fishkin of SEOmoz


Blog Comments (average calculated from last 10 posts): 85 Approx. Feed Subscribers: 81,000 Alexa Traffic Rank (Global): 410 Alexa Traffic Rank (U.S.): 308 Approx. Sites Linking In: 30800 Page Authority (SEOmoz): 92 Unique Visitors (Compete- Average for 2012): 21540

2. Lisa Barone of Outspoken Media

Blog Comments (average calculated from last 10 posts): 9 Approx. Feed Subscribers: 6,000 Alexa Traffic Rank (Global): 27,741 Alexa Traffic Rank (U.S.): 13,386 Approx. Sites Linking In: 2840 Page Authority (SEOmoz): 80 Unique Visitors (Compete- Average for 2012): 19586


We’ve reached the end of the line, folks: one of these two blogging pros will be your champion. Will it be Rand Fishkin, the likable and much-admired brains behind the industry powerhouse SEOmoz? Or will it be the feisty underdog Lisa Barone, who inspired even her own competitor, Shoemoney, to root for her in the comment section of our last round?

Only your votes will tell, readers. Does your heart go out to the bottomless well of case studies, advice and SEO wizardry that is SEOmoz? Or are you more of a fan of Outspoken Media’s frank advice and call-it-like-I-see-it commentary? Choose your champion by leaving your vote in the comments!

Please note that all averaged statistics were collected at a previous date and may not reflect current averages. 

Author Image - CopyPress

CopyPress writer

More from the author:

Read More About Content Creation