Each Friday we send out a weekly newsletter that features an exclusive article that can’t be found on the blog. Here’s the article that was featured two weeks ago:

Words of Wisdom When Starting from Scratch

Marketers rarely have to start with a completely clean slate. They’ll take on a client who has a history with the company or join a team that’s already built a foundation; however[…]

Did you miss anything on the blog last week? We also recap the best-of CopyPressed from the week before:

5 Shades of Grey: Native Advertising and the FTC

Let me preface by saying the title doesn’t include a typo (my apologies for the title-bait). I don’t know how to compare an erotic romance novel featuring BDSM that’s written by a fellow Brit to the ongoing relationship between[…]

YouTube’s New Content ID System is Destroying Content

At some point over the past 48 hours, someone at Google flipped a switch that caused an enormous rift in the gaming community. They implemented a new Content ID system, and as a result, many people are seeing their videos removed from YouTube.[…]

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We wrap up the newsletter with the most recent Fresh Pressed which has a round-up of what’s interesting and relevant to content marketing on the web.

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