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November 22, 2013 (Updated: February 3, 2023)
Each Friday we send out a weekly newsletter that features an exclusive article that can’t be found on the blog. Here’s the article that was featured two weeks ago:
Bad Data Can Ruin Your Content (As Told By Four Brands)
I’m a sucker for a good data point… and deep down I think we all are. Nothing sends your argument home like a well-placed statistic. After all, you can’t argue with the numbers. Or can you? Let’s look at these five brands that look ridiculous because of the data they use. […]
Did you miss anything on the blog last week? We also recap the best-of CopyPressed from the week before:
Santa Claus is NOT an SEO Expert
The holidays are right around the corner and so are the cheesy, topical blog posts. Every year around this time we see a lot of nonsense on the web: “Do Business Like a Turkey: 5 Ways to Gobble Up the Competition” and “Santa’s 12 Easy Ways to Achieve SEO Success.”
Non-Sexy Brands are Getting Sexy
“Sex sells” That is one of the most worn-out phrases in advertising. Many brands that sell products like alcohol, undergarments, fragrances, and cars have become synonymous with sexy ad campaigns. Let’s look at a few that were successful in tastefully and unexpectedly using sexy ads.
We wrap up the newsletter with the most recent Fresh Pressed which has a round-up of what’s interesting and relevant to content marketing on the web.
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