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Well, readers, we’re almost to the end of this holiday marathon. After today, there’s just one more post standing between you and the moment you’ve all been waiting for: witnessing the CopyPress music video debut to the tune of the “12 Days of Christmas.” It’s bound to go viral. See it here first.
Today, however, we’re trading in those shrill 11 pipers piping for some easy integration tips courtesy of WordPress pro and all-around tech guru Joost de Valk.
If you’re planning a content marketing strategy, you need a content management system; if you need a content management system, you need the only one worth talking about: WordPress. WordPress has transformed the content marketing industry thanks to its beginner-friendly interface, customization options, open-source status and– lest we forget– its $0.00 price tag. Still not convinced it’s the best thing since HTML? Keep reading: we’ve brought in an expert that just might change your mind.
Today we’ve invited Joost de Valk to come in and share some of his WordPress expertise with the rest of us. We’ll be talking about the importance of content strategies, sharing WordPress tips, and reaffirming once again that WordPress is the Greatest CMS Known to Man.
Joost de Valk is a freelance SEO/WordPress SEO consultant and WordPress developer. He founded CSS3.info, built Quix, and co-runs a weekly podcast called the WordPress Podcast. An accomplished professional speaker, Joost has spoken at conferences all over the world.
Because being found online is ridiculously important to the future of your business, and having a website with high quality content is the key to being found.
Knowing what your (main) keywords are: what do people search for when they should be finding your products? The next step is to create a proper structure within those keywords and start writing or acquiring content.
WordPress, without a doubt.
WordPress, without a doubt.
WordPress with my WordPress SEO plugin is as close to search engine friendliness heaven as you’re going to get 😉
I can build almost anything in WordPress these days.
The limitations of their own ability to code or hire coders. Other than that, I don’t see any limitations.
1. W3 Total Cache, for keeping it fast
2. WordPress SEO by Yoast, for keeping it findable
3. Google Analytics for WordPress by Yoast, for analyzing what’s happening.
I’ve been building several WordPress plugins, I’ll keep building them out and write more and better documentation for them.
Come back tomorrow for our final post in the 12 Days of Marketing. We will be giving you the gift of 12 Bloggers Blogging which spotlight all the bloggers in the series. If you have missed any days of our 12 Days of Marketing, you can use our advent calendar to keep track of all the posts. Don’t forget to tune in tomorrow for the official launch of the 12 Days of Marketing music video, you definitely won’t want to miss this!