Today’s Category: Connections

Why You Should Share Your Company History

Many companies don’t understand why content marketers insist on sharing their company’s history with users. While I’m sure you’re not one of those companies, and you fully understand all the potential benefits of sharing your story online, let’s just revisit what makes this an important component of your website. First, it’s important to […]

What You Can Do To Improve Your Content Marketing

Content marketing has been around for a really long time and it is getting a lot of attention from businesses of every size thanks to growth of the social media field. Every type of content–audio, video and text–can be used for content marketing. Still, though, there are some factors that you are going […]

Digital content tracking platform AddThis adds social sign-in feature to its suite of plug-ins

AddThis has announced that social sign-in has been integrated to its suite of plug-ins, which will let users access a website using their existing social credentials from Google, Facebook or Twitter. It means publishers have a simplified way to tap identities within the social Web. We’ve written about Clearspring on a number of occasions […]

How to Win a Zero-Sum Game

If there isn’t a single blogger in your topic who would be open to a guest post, the next step is to ask yourself, Who else has the audience I want? Do parenting bloggers ever run posts about hair or makeup? Would a career-building blog consider running something on how to look more professional […]

How do you connect with your blogger community? Which tools do you find most helpful? Let us know!

Tomorrow’s Fresh Pressed: Curation