Fresh Pressed: 8/8/2012

Guest Blogging Delivers Many Benefits, An Expanded View

As I mentioned in the last BV Buzz video blog teaser, guest blogging provides several benefits.  Here, I expand upon those benefits and provide advice on how you can find places to guest blog. Exposure to an audience you wouldn’t normally be able to reach. Similar to good public relations efforts, having your message exposed […]

The Future of Online Business

The ways of old school marketing are over. Link bait, SEO tricks and closed blog networks are a dying breed. Enter the New, New Media School of Online Business. Old school marketing blogs continue to preach the ancient dogma — trick readers to your blog with exaggerated titles and calculated keywords: But smart bloggers know that […]

Tuesday Tips: Three ways to connect with other bloggers

Read blogs and comment— This seems simple enough, but you would be surprised how often it is overlooked and its effectiveness. Read blogs that you enjoy, and leave insightful comments. That’s all there is to it. I met one of my blogging friends (and now, also, real life friends) by her comments on my blog […]

Facebook, Twitter, YouTube: Strategic Marketing Best Practices

Facebook, Twitter, and YouTube are, without doubt, the Big 3 of social media. They are important avenues for building brand engagement and influence. If your company has a presence on all of them, you’re on the road to creating a name for yourself on social networks. Social media software firm Awareness has researched best practices […]

10 Tips for Building a Strong Online Community Around Your Startup

First, take stock of who is already talking about your product or industry and where they’re doing it. Mike Handy, a community consultant, suggests you seek out “pockets of users who are excited about your product or service.” If users are already talking about your product on Twitter, for instance, that’s a good place to

Tomorrow’s Fresh Pressed: Curation