On Episode 6 of And Then it Went Viral, we talk to Matt Siltala┬áthe Founder of Avalaunch Media. We discuss their Social Meowdia infographic that has led to hundreds of high quality links from publishers around the web. What started out as a simple way to explain social media platforms to customers has turned into one of Avalaunch’s most successful marketing and PR campaigns, leading to real leads and deals being signed.