Each Friday we send out a weekly newsletter that features an exclusive article that can’t be found on the blog. Here’s the article that was featured two weeks ago:

8 Reasons to Include White Papers in Your 2014 Marketing Strategy

Earlier this year we published an article called 8 Essential Elements of an Effective White Paper. We broke down everything you need to add from survey transparency to data visualization. If you were left scratching your head thinking “why do I need to make a white paper in the first place?” this article is for you.[…]

Did you miss anything on the blog last week? We also recap the best-of CopyPressed from the week before:

What is Connection Seeker? [Infographic]

Connection Seeker is one of the features in our soon to be in Beta CopyPress automation software that allows marketers to quantify the value of publishers and quickly contact worthy publishers and manage the conversations. Unlike many software companies, we […]

Red Bull: The Native Advertising Holy Grail

Red Bull offers customers more than an overpriced energy drink, it offers a lifestyle. This brand equity was earned over a decade of hard work and resilience among a competitive niche market. For marketers, watching Red Bull’s next move is like seeing into the future. It’s the paragon of what they want their […]

We wrap up the newsletter with the most recent Fresh Pressed which has a round-up of what’s interesting and relevant to content marketing on the web.

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