Each Friday we send out a weekly newsletter that features an exclusive article that can’t be found on the blog. Here’s the article that was featured two weeks ago:

Marketing to Marketers: 11 Articles We Need to Retire

I’ve had multiple marketers tell me they shun their RSS feeds because all of the articles start to blend together. Marketing to marketers is tough. Not only do we constantly consume content by industry leaders, we’re usually pushing out similar […]

Did you miss anything on the blog last week? We also recap the best-of CopyPressed from the week before:

Your Email Subject Line Will Save You from Zombies

Subject lines can make or break any email campaign. When you’ve put hours of effort into writing the perfect copy, there’s no doubt that you want your email to be read! The subject line is the gatekeeper to your marketing […]

Native Advertising: Are You Prepared for Battle?

Search Wikipedia for “Native Advertising,” and an alert-banner suggests the page artificially popularizes a slang term. Clearly, the term is still novel to mainstream media. Yet the concept is ancient. Print media and radio orators, such as the great Paul Harvey […]

We wrap up the newsletter with the most recent Fresh Pressed which has a round-up of what’s interesting and relevant to content marketing on the web.

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