Content Marketing Blog

Recent Articles

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Marketing The CopyPress Story on the Professional Failure Podcast

Nobody in business wants to fail. But each time you fail in life, you learn a new lesson. If you’re not afraid to fail in your business, you can overcome the fear of trying new things or worrying when things don’t go according to plan. Recently, our...

6 Apr 2023

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Content Marketing 9 Ways To Collect Crowdsource Data for Marketing

Discover ways to collect crowdsource data for your marketing campaigns and how to use the data to learn more about your target audience.

31 Mar 2023

Image banner for the CopyPress and Search Engine Journal webinar on the top three ways to build authority beyond link building.
Authority Building 3 Ways To Build Authority by Going Beyond Link Building

Discover the top three ways to build authority by going beyond just link building with this recap on our webinar with Search Engine Journal.

24 Mar 2023

white hand holding a cell phone with a calculator open on the screen over a manilla envelope with items inside to represent the percentage of revenue spent on a marketing budget
Marketing What Percentage of Revenue Should You Spend on Marketing?

How often do you think about your marketing budget? Does your team find itself running out of cash flow quickly and having to scrimp and save throughout the year? Or is your team rolling in dough and trying to find new ways to spend your surplus? In...

24 Feb 2023

CopyPress and Search Engine Journal webinar on forecasting SEO success
SEO A 5-Step Formula to Forecast Your SEO Success (FREE Template)

Launching a content marketing campaign isn’t exactly a walk in the park. From selecting the best SEO tactics and keywords to finding the most effective ways to allocate your budget, making these decisions becomes challenging when we can’t see the end results immediately. Fortunately, there’s a better...

16 Feb 2023

black and white logo of the razor branding podcast with a picture of copypress founder dave snyder to the right
Marketing Scaling Content on the Razor Branding Podcast

What if we lived in a world where commodified content didn’t dominate online marketing? What if people would pay a premium for premium content and low-quality, contextless content disappeared? This isn’t just a dream anymore. It’s our current content marketing and SEO reality. Recently, our founder and CEO, Dave...

25 Oct 2022

CopyPress Inbound sponsor official media banner announcing the Inbound Marketing Conference 2022.
Marketing What to Expect at the INBOUND22 Digital Marketing Conference

The team at CopyPress is heading to the INBOUND digital marketing conference in Boston. It’s our first time attending, both in-person and virtually, and we couldn’t be more excited! This marketing event is one of the largest of its kind, and from September 7 to 9, it’ll...

2 Sep 2022

SEO All About Helpful Content: The Latest Google Update

Google’s Helpful Content update is scheduled to release sometime this week, and it’s causing waves in the digital marketing space. This is the first time Google has released a named update since the Panda and Penguin updates in 2011 and 2012. Like these two earlier updates, Helpful...

22 Aug 2022

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Custom Design 4 Steps To Implement Graphic Design Ideas in Your Content

Does your team have a treasure trove of great graphic ideas to level up all your brand content? Having a stockpile of great ideas is a great idea, but sometimes the ideas aren’t the tricky part but figuring out how to use them is. Today we’re sharing...

4 Aug 2022

tablet and smart pen with display page to find graphic design ideas
Custom Design 3 Unlikely Places To Find Graphic Design Ideas For Content

There comes a time when every creative professional runs out of ideas. It feels defeating and frightening, especially if you’re coming up on a deadline and you know you have to think of an idea quickly. When you get to that place where you just can’t figure...

4 Aug 2022

two white men sitting at desks working on computers
Content What Does “Quality Content” Mean?

Content quality can be pretty subjective. What quality content means for one company can mean something entirely different to another. The quality of your brand’s content ultimately depends on your audience, industry, and business goals. The tricky part comes when trying to define what quality means for...

27 Jul 2022

two hands with arms in suits shaking hands to agree on what is content acquisition
Content Marketing What Is Content Acquisition in Content Marketing?

Content marketing, and marketing in general, can be expensive and time-consuming. Especially if you go into either without a plan or strategy. Marketing teams who want to make sure their budget and efforts go the extra mile often use lower-cost alternatives to produce content for audiences. Content...

26 Jul 2022

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