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Tag: content marketing

How to Integrate Podcasting Into Your Existing Content Strategy

Microphone

According to the Pew Research Center, about 40 percent of Americans ages 12 and older have listened to a podcast, and when they do, they have a high completion rate. […]

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7 Ways to Successfully Manage Client Expectations

content marketing client service

Want to see our client service in action? Come work with our incredible team! Click to get started! Managing expectations is the bread and butter to any healthy client-vendor relationship. So […]

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6 KPIs to Use to Measure Content Marketing

KPIs to measure success

These six KPIs for measuring your content marketing do more than assign a dollar value to words. These metrics can help empower your reporting to team members, giving useful takeaways […]

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70 Characters Count: Why You Should Always Be Testing Different Ad Copy

ab testing

Anyone who’s run a paid digital campaign knows the pain of constantly adjusting levers. If you’re not trying to segment your audience by region or age, then you’re trying to […]

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Content Marketing 101: How to Create Content that Matters

Unique content

Content marketing is one of the most important digital marketing trends of 2015. According to the Content Marketing Institute, about 70 percent of B2B and B2C organizations report that they created […]

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Turn Your Favorite Blog Post into an Eye-Popping Infographic

Blog to Infographic

So you’ve created a successful blog post. That’s great news! The even better news? You can turn that successful blog article into a visually compelling, shareable infographic. I know what you’re […]

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Step by Step Guide to Scaling a Copy Project

Scale content

Content creation is vital in any content marketing strategy. If you manage a large client base or are a large brand you may find yourself with the challenge of scaling […]

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Are You Planning for Summer with Your Content?

For some businesses summer can be slow and for others summer time is a big money maker. Could summer be a money maker for you if you made an effort […]

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Hua’s IM Tips: You May Not Know You’re Needing Some Professional Social Seeding

Superb content quality alone is not enough to attract attention. What will make you stand out more is social seeding. With millions of people continuously updating themselves with information, issues, […]

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Four Simple Strategies for Engaging Your Visitors [Infographic]

In order to be successful in any online venture, engaging your visitors is of the utmost importance. It is likely that you’ll be engaging your audience in a number of […]

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