Content Marketing Services for the Retail Industry

an individual paying for their retail purchase at a register

“The CopyPress team has been great to work with. Their design work and copywriting have helped boost our content marketing strategy. In addition, their client relationship managers are super responsive, and their turn around times are great!”

DonnaMarie Mazzola

DonnaMarie Mazzola

Strategic Marketing Leadership for Online Success at VSE

Content Marketing Services for the Retail Industry

CopyPress knows retail. We’ve spent more than a decade creating high-quality, engaging content for retail businesses across diverse markets. The results? Higher search rankings, more traffic, and more sales.

Content for Every Retail Niche

At CopyPress, we understand that every retail business operates within niche markets. Whether it’s product descriptions, blog posts, or deep-dive content, we create and deliver content for every retail vertical. When you work with CopyPress, you have a dedicated client success manager and creative team for all your content projects.

Plus, our team of 2,757 writers and editors create content natively in the language you need, from over 42 languages. This means that you can create content for your target customers, no matter where they’re located. Schedule a call to share more about your business and what you’re looking for from your content marketing.

Understanding Your Audience

We succeed in content marketing for retail by learning about your target audience. Our in-depth content analysis reveals the topic gaps your content isn’t covering. Using this data, we plan a strategy to engage your customers and achieve the content and SEO results you want to see.

With content creation, placement, and promotion, CopyPress has the tools to fulfill your content goals. Ready to learn more? Get in touch with us and tell us about your content needs.

CopyPress Knows the Retail Industry

A successful retail business needs a balance of customer service, quality products, and compelling content to support all its offerings. At CopyPress, our team understands these needs and incorporates a proven content approach that’s helped many of our clients in the retail industry, including brands like Lands’ End, Macy’s, JC Penny, QVC, and Ariat.

Living Style Guides

Part of our onboarding process is creating a living style guide that you can update as needed to make sure our writers and editors are producing the content you need. This document ensures you’ll have high-quality content every time.

Optimized Copy

CopyPress uses SEO strategies to make sure potential buyers notice your work. Using our proprietary software, we analyze potential keywords for your content so you stand up against competitors in your space with content that captures attention.

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Product Descriptions That Sell

With intentional and interesting product descriptions, your customers feel as great about your products as you do. Our vetted writers and editors are your partners in publishing content that show the benefits and features of your products.

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