Copy
Do you know who writes your favorite content? You might think your favorite celebrity wrote a memoir, an athlete wrote that tweet, or a politician wrote a touching, actionable speech. But did they? Sure, some of our favorite authors and figures write their own works, but just...
22 Jun 2022
It’s the dreaded question most people get asked at some point in their lives: “write your bio,” or “tell us about yourself.” It’s a difficult question. You don’t want to over- or under-share and come off looking silly. But when someone asks you to write your own...
20 Jun 2022
No matter what fad you’re following, from clothing to music to marketing, old trends always find their way back into style. When technology was new, it became popular to get your brand online. It was a new way to communicate digitally and work with automation. But now...
27 May 2022
In the movie You’ve Got Mail, the main character Kathleen Kelly says, “When you read a book as a child, it becomes a part of your identity in a way that no other reading in your whole life does.” Think about that. What books did you read in...
18 May 2022
Depending on the industry of your business, it’s possible you might benefit from creating quality content like blogs and articles. Well-written content can help you attract an audience to your brand by providing them with helpful and insightful information. In turn, this helps your company build audience...
27 Apr 2022
Freelance copywriters work contractually to write copy and content for businesses. Many companies use these kinds of temporary employees to develop the sales and advertising copy necessary to promote their products and services and develop a consistent brand voice. But is using a freelance copywriter really your...
27 Apr 2022
One of the best ways to get noticed by your target audience is by implementing a digital marketing strategy. Having a strong online presence helps business owners attract new clients and increases brand loyalty. Like many professionals, you may wonder where to begin, so reading through a...
27 Apr 2022
Some businesses crowd their blogs, articles, and newsletters with a lot of jargon. After all, it’s supposed to make your content, and your brand by extension, sound smarter, right? Not always. Though using professional language in your content can help your brand sound more sophisticated, there are...
27 Apr 2022
Catchy headlines are important because they’re the first thing that people see when they find an article, even before they read any more of your content. If you’re trying to grab your readers’ attention and increase your organic traffic, it’s important to understand how to write impressive...
27 Apr 2022
We recently asked our LinkedIn community if they thought AI-generated marketing content would be as good as human-created content within 10 years. As expected, 61% said human writers are the best, and Google agrees. The search engine marks AI-generated content as spam. Content creation takes time and...
18 Apr 2022
Copy is text that’s published digitally or in print for an audience to consume. You likely use copy to create materials and pieces for their marketing and advertising campaign or for use on your company website. But you can use copy in many different areas of your...
1 Apr 2022
Using an email newsletter as part of your marking strategy can help real estate agents to educate, entertain, and connect with their target audience directly. Coming up with good, engaging real estate newsletter content can take time and brainstorming, so we’re providing you with a list of...
23 Mar 2022
