This webinar will help you to improve your SEO by creating better quality, targeted content.
Businesses want high quality search traffic to visit their website. And you want to provide content that fulfills your website visitors.
Search engines consider how well your content fulfills your visitor’s search intention. This will help your site grow in the search engine results pages (SERPs).
Understanding a visitor’s search intent will help you to create content that accounts for the human factor; the mental and emotional reasons behind why they searched.
One purpose of marketing is to understand your customers. Understanding your customers’ search intent will help to guide your content marketing strategy and improve your SEO.